Water-Based Acrylic Paint "Atlas Imperial" (WD-AC-611)
A decorative finish with a distinctive tactile and visual identity, "Atlas Imperial" merges the fluidity of premium paint with the textural potential of light plaster. Formulated with pearlescent pigments and micromarble filler, it creates a luxurious surface that evokes crumpled satin—soft to the touch, rich in depth, and alive with velvety, shifting light reflections that vary with viewing angle and illumination.
Unlike conventional decorative paints, "Atlas Imperial" allows for subtle relief and enhanced film thickness, especially when applied in multiple layers. This layered build-up unlocks the full complexity of its satin-velvet luminosity, offering a more nuanced and dynamic finish than high-gloss alternatives.
Its semi-matte sheen intentionally avoids overt shine, instead emphasizing refined, muted elegance—perfect for sophisticated interiors where understated luxury and sensory depth are paramount.
Performance Characteristics
✔ Wear-resistant
✔ Eco-friendly (VOC ≤ 30 g/L)
✔ Seamless, film-forming finish
✔ Odor-resistant
✔ Moisture-resistant
Substrate Requirements
Suitable mineral surfaces:
• Concrete
• Concrete blocks
• Brick masonry
• Cement & cement plaster
• Gypsum
• Gypsum board and plasterboard panels
• Other comparable mineral substrates
Surface condition:
• Uniform
• Smooth and leveled
• Dry
• Clean
Preparation steps:
• Remove loose or flaking old coatings
• Repair cracks and chips with plaster or filler
• Sand with fine-grit paper
• Dust off thoroughly with a soft brush or vacuum
Required surface quality: Q3 standard
Recommended Application System & Consumption
|
Step |
Product |
Purpose |
Consumption (smooth surface) |
|---|---|---|---|
|
1 |
Universal Deep-Penetrating Primer (WD-AC-007) |
Strengthens, dust-proofs, enhances adhesion |
0.1–0.2 kg/m² (1 coat) |
|
2 |
Primer-Paint (WD-AC-115) |
Creates uniform base, improves bonding |
0.1–0.2 kg/m² (1–2 coats) |
|
3 |
"Atlas Imperial" Paint (WD-AC-611) |
Final decorative finish |
0.1–0.15 kg/m² per layer |
Recommended: Apply 2 layers to fully develop the satin-velvet depth and texture.
Total consumption: 200–300 g/m², slightly higher than standard decorative paints due to enhanced film build and relief potential.
Use a high-quality short-nap roller or brush; avoid overworking to preserve the delicate surface modulation.
Maintenance
- Wet cleaning permitted with mild household detergents after full curing (28 days)
- Avoid:
• Acidic or caustic cleaners (may stain or degrade the finish)
• Abrasive scrubbing
Shelf Life
12 months from the date of manufacture when stored in original, unopened, hermetically sealed packaging under standard conditions.
